®
Fall 2021
page 66
translucent colors. The Stunna Shad is one of my favorite all-around colors.”
CASTABILITY AND ACTION
Two critical factors for Cherry are how well a jerkbait casts and the action that he can impart on the jerkbait. Those were two design fundamentals for him when working on the bait.
“First of all, I wanted to make sure you can cast the bait a long way whether you are a beginner or a pro,” he said. “We added a tungsten weight transfer system because the number one goal with a jerkbait is to get it away from the boat. That allows you to work it for longer and have a better chance at catching fish.”
Another key was getting the bait to have a unique action with a slow sink.
“The Stunna has a unique shimmy as it sinks,” he said.
“It wiggles almost like a
spybait when it sits still
and that helps to get more
bites. I have a lot of respect
for the guys at Megabass
and their Vision 110 and
this is not just a copy of that
bait; it has a unique action
unlike anything else in the
industry.”
When asked about the
slow-sinking bait, Cherry
believes it is the best for
all weather conditions and
allows him to do more
things with it.
“A lot of people assume
that a floating or suspending
jerkbait is best, but even a
suspending jerkbait will sink
in cold water,” he said. “The
slow sink makes it look like
a dying fish and will trigger
more bites. Even when you
are not doing anything with
it, it is still moving a little,
which is good.”
Before it has even
been publicly released,
the new Berkley Stunna
jerkbait has already been
proven at the top level of
professional bass fishing,
helping Cherry secure back-
to-back Bassmaster Classic
champion status. •