®
AMERICAN
what’s new from
Spring 2025
BAITWORKS
American Baitworks is a collection of some great fishing brands. Their lineup includes frog fishing favorites like Snag Proof and Scum Frog, as well as excellent soft plastics from Netbait. That’s not all, as they are also home to Halo rods, BaitFuel, Freedom Tackle, and more. It’s an extensive lineup of products, and there is something new from all of them this year.
Here’s a look at what’s coming to a store near you from the American Baitworks family of brands.
SNAG PROOF ZOO WAVE AND NEW SNAG PROOF AND SCUM FROG COLORS
Snag Proof is a legend in the frog game, and they added some more products this year. Last year, they unveiled the Zoo series, which is made up of hardbait- like baits with soft bodies similar to frogs. This year, they added one more with the Zoo Wake.
The Zoo Wake comes through everything and acts like a wake bait as it works along the surface. It’s a 3/8-ounce bait that measures just over 4 inches long. If
it looks familiar, it’s because it’s an updated and revised version of the classic Wiggle Wog released over two decades ago. The new version comes in 10 colors and has the same great kicking action as the original, with better finishes and a quality 4/O double hook.
Also new from Snag Proof are new colors in the Bobby’s Perfect Frog and Smash Mouth frogs: Burnt Toad, Angry Gill, Purple Burst, and Stump Knocker. Scum Frog has four new colors in the Launch Frog and Launch Frog XS: Lemon Seed, Golden Shiner, Lavender Shad, and Hot Gill.
MORE OPTIONS FOR BAITFUEL AND FREEDOM TACKLE DROP SHOT WEIGHTS
Ever since it was released, the BaitFuel attractant has been very popular. The unique scent is easy to apply to your baits and triggers more bites. New for this year are more ways to use the product with the BaitFuel injector, the Hardbait Stick, and new packaging and container for the original BaitFuel gel.
Freedom Tackle is a brand name with some unique products, including everything from jigs to spinnerbaits and terminal tackle. New for this year is a revision of their drop-shot weights. Their cylinder and teardrop
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