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BAJÍO
what’s new from
Spring 2025
SUNGLASSES
page
32
Since Bajío hit the scene and became a major player in the sunglass world, they have continued adding new frame styles with a wide selection of unique and useful lenses. The brand is fun, and their booth at ICAST was a testament to that. All of their gear was on display, as well as live haircuts and tattoos right inside the booth. It got plenty of attention and helped to showcase the brand and what it’s all about.
This year, the company released several new sunglasses and hat styles that should interest bass anglers. They also showcased some new performance clothing, including hooded sun shirts that are stylish and help protect you from the sun so you can stay comfortable and fish longer.
Here’s a rundown of all of the newest items from Bajío:
SIX NEW FRAMES
One of the great things about Bajío is that they have something for everyone regarding sunglasses. They have options for all different head sizes, some tailored for men, some made specifically for women, and others that would be great for both. Their sunglasses also fit in the traditional fishing world with plenty of wrap-around designs, but they have more progressive and stylish styles for those looking for something a little different. All of them include quality polarized lenses that make them perfect for fishing.
New this year are six frames: Clink, Rigolets, 12 South, Hopedale, Sigs, and Tionia. Each is a little different and has a name that is relevant to Bajío. They all come in both glass and polycarbonate lens materials and are offered in seven unique lens tins, including their
patent-pending LAPIS
technology that blocks 95
percent of harmful blue
light, most yellow light,
and 100% UV light. The
lens colors include some
classic fishing colors as
well as some that are
unique to Bajío. They
include blue mirror, green
mirror, gray, silver mirror,
copper, rose mirror, and
violet mirror.
12 South is named after a highway in North Carolina’s Outer Banks and is a large fit with a medium wrap-around design. They are offered in three frame colors and the seven Bajío lens tints. Hopedale is named after a fishing village in Louisiana and features a flatter design with a large fit and medium wrap. They are also offered in the seven
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