Whats New From Bajio 2024, Page 2

Whats New From Bajio 2024, Page 2

Winter 2024

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unique ones like carp, catfish, squid, crawfish, crab, and pelican. They also have the standard gamefish options, so you can rep whatever you like.

There is also a collection of shirts with fish-themed designs. They include several bass-specific options that look good with a great fit and organic cotton and low- impact dyes.

COLLEGE AMBASSADOR PROGRAM

There’s no denying that college bass fishing has become huge and there are many opportunities for college-aged anglers to get involved in fishing. Companies have noticed and developed programs to help connect these anglers to their brands and give back at the same time. Most offer free gear or discounts to the teams or individual anglers, but Bajío has created a unique program that gives anglers more than that. They want to know about the fishing at universities as this can help high school anglers decide where to go to college.

Anglers in Bajío’s program write a blog post about the fishing at their school, whether it’s a local hotspot or fishing tournaments. The blog is then posted to the Bajío site and helps build a community of young

anglers sharing a passion for fishing and knowledge about different colleges. It’s an excellent idea, and the program’s anglers get a free pair of sunglasses, plus discounts and other perks.

AFFILIATE AND PRO PROGRAM

In addition to their program for college anglers, Bajío also has some things in place for anglers looking to be part of their community and represent the brand. There is also an affiliate program for those with websites and social media accounts.

The affiliate program details are available on their website but include outdoor and fishing websites, product review sites, social media influences, and publishers, who can generate commissions through sales through their links. The ambassador program is open to guides, tournament anglers, captains, and mates. Details of this program are also on the website.

It’s been a quick rise for Bajío as one of the leading sunglass manufacturers, but they do so much more. The big focus with them is building a community of anglers, whether fresh or saltwater, with great causes in mind. Plus, they make excellent sunglasses that perform for the most serious anglers and continue adding new frame styles and great gear to show off the brand.

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